Social Media is the Tipping Point for Sustainability

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Joey Shepp is a designer, entrepreneur, technologist, ecologist, and eternal optimist. Founder of several successful companies, he enjoys sharing his knowledge in sustainable business, internet technology, and green lifestyles.
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Green Expert

Joey has over 10 years of experience guiding companies in Sustainble Management and Green Marketing.

  • BA in Ecological Design
  • MBA in Sustainable Enterprise
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Social Entrepreneur


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Professional Speaker

Joey delivers a compelling stage presence with topics such as:

  • Open Brands
  • Green Technology
  • Social Media
  • Future Trends

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Open Brands: How Social Media is Pushing Radical Transparency on Brand Management

Learn how Social Media is pushing radical transparency in brand management. Includes new research on Social Media Policy and calculating Social Media ROI. Social Media case studies of The North Face and Drugstore.com.

 

Social Media for Sustainability (Presentation)

Social networking, blogs, and online video are open, transparent and collaborative, allowing innovation to grow at unprecedented speeds. Learn how consumers, activists, and entrepreneurs are leveraging the power of the social media to create a sustainability revolution. Hear breaking stories on how the Internet is being used for microlending, localization, citizen journalism and corporate accountability. Shepp, a new media expert, will help you see a vision of the near future.

Social Media For Sustainability (SF Green Festival 09)
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Social Media for Sustainable Business


Learn how to leverage social media to build an open, authentic brand. Discover how Twitter, Facebook and blogging can help grow your business and communicate your sustainable mission. A must-attend for any business thinking about social media or for those struggling with making it work.

Presentation done at the 2009 San Francisco Green Business Conference produced by Green America.

6 Trends in How Social Media is the Tipping Point for Sustainability

The Open Brand: How Twitter is Pushing Radical Transparency in Brand Management

This presentation was delivered as an introduction to a panel on "Open Brands" at the Twitter 140 conference in Mountain View, CA. Representatives from Dominos, JetBlue, Ebay, and Intuit sat on the panel and provided great insights in their corporate use of Twitter. Also, thanks to all the great people who voted for the Open Brand 'unconference' session to make this happen.

Presentation Description: Twitter is pushing radical transparency on brand management. Check out recent corporate case studies in Twitter use, and learn key strategies/practices in Social Media. If you've heard me speak before, I added some new content in this presentation specific for the Twitter audience: Twitter-specific case studies and reorganized/focused slides on the key Twitter concepts. Hope you enjoy it!